Tom Rousseau

Principal, Alignment Advisors

With over 35 years in B2B, Tom has witnessed the industry’s evolution firsthand—from the early days of launching some of the first B2B websites to driving cutting-edge advancements in ABM and content syndication. His journey has taken him through senior roles at CMP Media, Ziff Davis, Spiceworks, IDG, and Hanley Wood, where he honed his expertise in helping businesses grow. Now, as Principal at Alignment Advisors Inc., Tom focuses on helping teams tap into the, power of Generative AI and video storytelling to nurture leads and supercharge sales follow-up campaigns. Tom splits his time between the charm of Charleston, SC, and the high tech vibe of Austin, TX.

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