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Print publishers are tough but 2022 is shaping up to be an especially challenging year thanks to a historically large postal rate hike and a paper shortage that’s boosting costs, limiting inventory and forcing publishers to accelerate their sales cycle. Taking action now can help you manage costs and preserve your bottom-line revenue next year.
Join us as experts share specific steps including:
• How to manage the nearly 9% postal increase for periodicals that went into effect in September
• Supply Chain: What’s in short supply, why and what to expect.
• How to deal with advertising, including maintaining inventory and rates
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