News
- All
- Media
- Policy
- Press Release
- All
- Media
- Policy
- Press Release
From the CEO: Notes from TTC Roundtable
By Jeff Joseph, President, SIIA I was honored to serve as one …
‘Start With Participants and Their Needs’; Event Design Must Focus on Experience
“Providing custom experiences—not just events—is more emotionally compelling,” said Derrick Johnson, chief …
Personalization, Value Propositions and Brand Purpose Can Bring in and Keep Audiences
Marketing General’s 2021 Benchmarking Report indicates that the top reason leaders think …
UK Data Reforms Embody Authenticity, Leadership and Trust through the Power of Data
In September 2021, the UK requested public input on a series of …
Office Hubs and Special Days, Better Virtual Tools and More Staff Training Will Highlight 2022
It now appears that Work From Work Wednesdays is a thing. “As …
2021 McAllister Top Management Fellow KC Crain Shows Future Journos How to ‘B2B’ Their Careers
This is a special feature written by Yuliya Klochan, a master’s candidate …
Copyright 2021. The Software & Information Industry Association. All Rights