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Associations Council Lunch & Learn: Is It Time for a Communications Audit?
September 14, 2021
September 14 @ 1 p.m. US Eastern Time
Free for members, $199 for non members
Communications and content delivery strategies are continually changing. It’s important to keep your association on the leading edge to deliver the best value to members and stakeholders. Conducting a communications audit is a way to evaluate your complete communications program, using research, member interviews, and content analysis. It can help ensure that communications strategy and publications align with the association mission, deliver consistent messages, and leverage integrated content. Learn how to decide when an audit is needed, how to conduct it, and the benefits it can provide for content delivery and non-dues revenue.
SIIA AM&P Network is a CAE Approved Provider. This program meets the requirements for fulfilling the professional development requirements to earn or maintain the Certified Association Executive credential. Every program that we offer which qualifies for CAE credit will clearly identify the number of CAE credits granted for full participation, and we will maintain records of your participation in accord with CAE policies. For more information about the CAE credential or Approved Provider program, please visit www.asaecenter.org/cae.
As a CAE Approved Provider educational program related to the CAE exam content outline, this program may be applied for 1 credit toward your CAE application or renewal professional development requirements.