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Signature Live: “Marcom as Change Agent: How Branded Content Drives Organizational Change”

January 12, 2023 @ 1:00 pm - 2:00 pm EST

January 12 @ 1:00PM. U.S. Eastern Time

This event is free and open to both members and nonmembers.

Signature Live takes you beyond the pages of Signature magazine. Go deeper into the cover story with Signature Publisher Carla Kalogeridis and the expert contributors who shared their insights on important topics within the media industry.

Signature Live: “Marcom as Change Agent: How Branded Content Drives Organizational Change” (November/December issue)
Marketing and communications professionals are important to implementing change, but often they sell themselves short by not embracing their unique role as leaders and creators of transformative endeavors.

Guest speakers:

Scott Steen, CAE, FASAE, Executive Director, American Physiological Society and Robb Lee, Chief Strategy Officer, ASAE

Scott Steen
Robb Lee

Details

Date:
January 12, 2023
Time:
1:00 pm - 2:00 pm EST
Event Category:
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