President, Anne Holland Ventures Inc.
A former vice president at Citi, Cassandra left corporate to co-found a B2B media company. The third launch became the leading cannabis industry trade publication MJBiz, which in turn was the foundation for the fastest-growing trade show of the past decade, MJBizCon. She oversaw the growth of MJBiz, first as CEO then as Chair of the Board, until its recent acquisition by Emerald Expositions. Cassandra serves on the board of The Society of Independent Show Organizers (SISO), and will chair the association’s Executive Committee for the coming year.