Media

As a Hybrid World Beckons, the Ability to Reach a Global Audience Remains Huge

The global reach that we can now enjoy through virtual …

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Curiosity, Value and Urgency Get the Most Opens, While ‘Virtual’ May Be Best Inside

Most reports I’ve seen say to use very few words …

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Content, Ad Ops and First Party Data – How B2B Publisher Breaking Media Grew 50% During the Pandemic

Editor’s Note: Join Breaking Media CEO John Lerner and TechTarget …

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How Listening to Customers and Staff Gives ‘Deep Insights’ and Revenue Paths

Many new products and ideas that I hear about from …

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‘The Experience Has to Be Great’; Virtual or In-Person, Events Must Read the Room

“We are examining our entire business to see where we …

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‘This Is a Unique Moment’; Hybrid Workforce May Be a Work in Progress

A recent Microsoft study confirms employees want it all when …

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‘Tailoring That Paywall Interaction’ to the Data We Have; New Models Convey Value

You can show a little bit of the article like …

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Job Boards, Career Portals Elevated, as Latest Industry Dive Acquisition Indicates

“Organizations that intend to stay at the top of their …

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Neal and EXCEL Award Winners Strive to Make Their Respective ‘Tables Bigger’

At the Tony Awards last Sunday, director Kenny Leon accepted …

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Industry Dive, Crain Deals Add to Media Acquisition Trend With an Editorial ‘Bedrock’ in Place

Two years ago at BIMS, Industry Dive CEO Sean Griffey …

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An Initial, In-Person Encounter May Be Innovation’s Springboard, Scientists Say

“A new analysis of announcements by the 50 largest public …

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A Well-Done Communications Audit Can Accomplish a Great Deal for Your Organization and Members

While a cost-benefit analysis for the magazine is easy to …

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A New Name, Sponsor Benefits and More Strategizing Could Boost Your Webinars

According to a GoToWebinar benchmark report, 36% of webinar registrations …

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In New Landscape, Newsletters Can Offer Value, Engage and Satisfy Niches – Quickly

The Washington Post is expanding and rebranding their newsletters. For …

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Inform, Don’t Overwhelm and Know Your Goals; Making Best Use of Content Metrics

“Overcoming metrics anxiety.” I hadn’t heard that exact phrase before …

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Grow, Engage and Monetize. Future’s ‘Honest’ Formula Pays Dividends.

“The work that goes behind TechRadar… is no different from …

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‘Repeat Your Popular Posts’; Spinning Yesterday’s Content Into Today’s Gold

Archives can be used in many ways. They can feed …

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Breaking News: GovExec Acquires 1105 Media’s Public Sector 360, Its Fifth Acquisition in Three Months

GovExec (formerly Government Media Group) ended the summer the same …

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Smooth User Experience and Content With New Perspectives Make These Sites Shine

It’s not breaking news, but websites still matter—how they look, …

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Data, Sustainability and a Global Audience Will Keep Virtual Events in the Mix

Things change so quickly today. So trying to forecast the …

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